A practical course on how to do social media work the way it actually looks now. Real client scenarios, real content systems, and the AI workflows that save you hours every week.
/ Tools you'll work with
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Limited cohort
Algorithms shift. Trends rot. The skills that compound are the ones built around understanding a business, building systems, and using AI well. Here's the difference.
Every module pairs short lessons with one piece of work you build, save, and reuse with future clients.
A Notion-based calendar you reuse for every client.
Captures any client's voice in one document AI can read.
A repeatable checklist that gets clients from "yes" to live.
Tested prompts for research, captions, strategy, and reporting.
A client-ready report that shows value, not vanity metrics.
Service tiers, scope guardrails, and the exact language to sell them.
Plus 6 more deliverables across the audit, discovery, platform, and scaling modules.
Four tracks, designed to compound. You finish each one with something you can show a client, run again, or sell as a service.
Land the client. Set expectations. Start the relationship right.
From "I want to do this" to a signed client. Portfolio, pricing, discovery calls, and how to actually close.
The first 30 days set the tone for the relationship. Build the systems that make every onboard easier.
Build the strategy and the systems behind the content. The repeatable part of the work.
Canva, file management, content batching. The infrastructure that makes the work fast.
Research a market, define a brand voice, design a content strategy. AI-assisted, not AI-replaced.
A Notion system you reuse for every client: dashboards, calendars, approval flows.
Run the work. Ship the content. Manage the platforms.
Instagram, TikTok, Facebook, YouTube. Strategy, formats, analytics, and what's actually working right now.
A weekly rhythm for content production, team collab, and client approvals. Less scrambling, more shipping.
Prove value. Charge more. Scale beyond just yourself.
Reports that actually show value, not vanity metrics. The kind that justifies a rate increase.
Raise rates. Add services. Automate the parts that drag. Build something that doesn't break when you take a week off.
Claude, ChatGPT, and the tools you actually use, plugged into the real stages of social media work. Here's where AI saves you hours, and where you keep the judgment.
Market, competitor, audience analysis. AI surfaces patterns you'd miss in spreadsheets.
Tools: Claude · ChatGPT
Content pillars, brand voice frameworks, campaign architecture. AI as a sparring partner.
Tools: Claude Projects
Captions, hooks, scripts, post variations. AI drafts, you direct and refine.
Tools: Claude · Canva AI
Scheduling, repurposing across platforms, batching. AI handles the rote, you keep the eye.
Tools: Meta Suite · ChatGPT
Monthly reports the client actually reads. AI summarizes data, you write the story.
Tools: Claude · Notion AI
AI helps with research, drafts, and patterns. You own the client relationship, the strategic calls, the creative point of view, and the moments where being a human is the whole point. This course makes that distinction explicit, module by module.
Be honest with yourself about which side of this you sit on. The course works for the first group. It will frustrate the second.
Miranda founded Innovative Compass after a decade building marketing systems, operations, and content strategies for small businesses. The work spans branding, automation, AI implementation, and the unglamorous operational details that make a business actually run.
This course is built around what's actually working with clients right now. Real workflows. Real client conversations. Real AI integrations that hold up in production. Less theory, more "here's exactly what we do."
For a single client across Instagram, TikTok, YouTube, and Facebook in 18 months. Built with the exact systems and AI workflows taught in this course.
One of the client transformations the curriculum is built around.
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/ What Happens Next
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Free templates, AI prompts, and early peeks at module content.
24-hour head start and waitlist-only pricing before public enrollment.